The highly anticipated Big Brother Naija Season 10, aptly dubbed “10/10,” kicked off on Saturday, July 26, 2025, promising intense drama and excitement.
The reality TV show will feature a diverse group of housemates competing for the grand prize of N150 million worth of gifts over the next 71 days. Fan favourite Ebuka Obi-Uchendu remains the host.
Fifteen female housemates were introduced to the house today, each bringing their unique personalities:
Zite, a 24-year-old student
Ayomide, 23 years old, from Ondo State
Sultana, from Adamawa State
Doris Okorie
Big Soso, from Kaduna State
Tracy, 27 years old
Ivatar, a single mum, half Igbo and half Yoruba, raised in South Africa
Sabrina
DJ Jasmine, from Abuja
Thelma, a mother of one, who calls herself a “boss lady”
Imisi, from Oyo State
Ibifubara, from Rivers State, a therapist and creative
Isabella, from Rivers State, a single mum of a 14-year-old, who describes herself as an “unapologetic seductress”
Joanna, a 21-year-old single lady from Benue State
Dede, a 23-year-old
The male housemates will be introduced on Sunday, July 27, 2025, during the second part of the launch show.